MAM SEO Team

MAM SEO Guides & Templates

Client Setup (Day 0 – 16)

How a new SEO client moves from signed contract to monthly management: keyword research, onboarding, audit, strategy.

  1. Client Setup WorkflowSOP
  2. Client Setup Task Templates (ClickUp)Templates
  3. CM Scheduling ExplainerVideo

Audits

Current audit templates. Use the Initial Audit after onboarding and the Full Audit for the complete technical review.

  1. SEO Initial Audit TemplateJune 2026
  2. Full Audit Template (SERanking)May 2026
  3. SEO Checklist TemplateMay 2026

Keyword Research

Format every keyword research file to the current template, with search volume and the homepage brand terms included.

  1. Keyword Research Template

Strategy

Six-month strategy sheets by package size, plus the opening strategy deck presented to the client.

  1. SEO Strategy Templates by packageSmall · Medium · Growth · Enterprise · THB · Aus
  2. 6-Month Opening Strategy — empty template
  3. 6-Month Opening Strategy — worked example

Content

Briefs for writers and the content workflow for priority clients.

  1. Content Brief Template
  2. Content Brief — Priority Client version
  3. Completed brief example (OPC)
  4. Priority Clients — Content WorkflowSlides

Local SEO & Google Business Profile

Getting GBP access from clients and running citation orders.

  1. GBP Access Instructions for ClientsClient-facing
  2. Local Citation Order — Business Details
  3. Local Citation Report Template

Mentions & Link Building

  1. MAM Community Mentions — External Booking Sheet

Add-on Packages

  1. AI Package Bolt-On — SOP3-month plan

Access Requests (GSC, GA, GTM, Google Ads)

Click-by-click guides maintained by the dev team. Send these to clients rather than writing instructions by hand.

  1. Add a user to Google Search Console
  2. Add a user in Google Analytics
  3. Invite users to Google Tag Manager
  4. Invite users to Google Ads Manager
  5. Find a client's active tracking accounts

Full dev team hub: MAM Dev Team